Disappointing news for iPhone and iPad owners last week, when it emerged that from the start of March, Apple will run more ads in App Store search queries. You may feel that searching for “into the ...

We are not kidding, but it looks like Apple Maps might start showing ads pretty soon, maybe even next year. You know how, when you search for something in the App Store, some results are sponsored?

Apple is preparing to put more advertising in front of people every time they search the App Store, turning one of its most important discovery surfaces into a denser marketplace for paid placement.

Apple Maps might be getting ads, and a lot of us aren't happy about it. According to Bloomberg's Mark Gurman, who has a track record of leaking Apple news before they're official, Apple is turning its ...

Jake Peterson is Lifehacker’s Tech Editor, and has been covering tech news and how-tos for nearly a decade. His team covers all things technology, including AI, smartphones, computers, game consoles, ...