Snapchat is pinking out loud for Greta Gerwig’s “Barbie.” Warner Bros. Pictures is launching a “Barbie” AR Lens ad campaign exclusively on the social and messaging app — meaning Snapchat is the only ...

Nazara subsidiary Paper Boat Apps has added Barbie to its Kiddopia app. The collaboration will bring Barbie-themed games to the children's learning platform later this year to strengthen its efforts ...

On the heels of the "Barbie" movie being released in theaters next month, the Mattel plastic doll's dream house is back by demand on Airbnb − but this time, Ken’s hosting. Did we mention it's free? Up ...

Users can access the virtual Barbie wardrobe from the app’s Lens Carousel or by scanning the Snapcode (left) with the Snapchat camera. With the debut of the new Barbie Wardrobe AR Lens, Snapchatters ...