Steve Jobs and Steve Wozniak started Apple in a garage in the 1970s. Today, the maker of MacBooks, iPhones, and AirPods is valued at nearly $4 trillion Apple is one of the world’s most iconic brands.

An auction to commemorate Apple's upcoming 50th anniversary includes Apple's first check and a rare prototype board. Personal ...

Ahead of Apple’s 50th anniversary, RR Auction is auctioning a trove of historic artifacts, including the first check written from the company’s original bank account.

In some ways, it’s hard to remember what the world looked like before Apple arrived in 1976. The upstart company made computing consumer-friendly, fashionable and, ultimately, ubiquitous. In just four ...

July 8, 1997: Steve Jobs begins his path to becoming chief executive officer of Apple, after former CEO Gil Amelio departs the company following a massive quarterly loss. Also leaving Apple is Ellen ...

Every shiny new toy Apple delivers may make us gawk in wonder and sell our souls on obnoxiously long lines, but let's face it: The company's not perfect. Of course, we've known that since before Apple ...

I rate Apple as sell due to potential fading brand premium, slowing innovation, and overreliance on past prestige in a shifting tech cycle. Apple’s growth is lackluster, with Services as the only ...