Three months after IKEA announced it was doing away with its iconic paper catalog, the Swedish furniture company has moved its categorized product listicles into a creative audio format. The new ...
The prospect of spending a Saturday at Ikea is so innately disquieting, it’s amazing it hasn’t become the setting for a horror story before now. Horrorstör is a new horror novel by Grady Helix that ...
It’s a sad day for folks who look forward to holding a well-designed product guide for Swedish furniture in their meat hands. On Monday, IKEA announced that it will cease publication of its beloved ...
Global furniture giant IKEA says that after seven decades of uninterrupted publication, it will no longer publish its iconic catalog, which was a very significant item in its marketing budget, due to ...
Retail giant IKEA has taken its 2010 catalog mobile with the launch of an augmented reality application for Apple’s iPhone. Mobile marketing agency Mobile Dreams Factory has brought the 2010 IKEA ...
These are two photos taken from the Swedish, left, and Saudi Arabian IKEA catalogs for 2013. IKEA is being criticized for deleting images of women from the Saudi version of its furniture catalog.
For the first time, IKEA now allows you to virtually place furniture in your home via the company’s mobile app. The augmented reality feature doesn’t work on every item, but for those that have the ...
In the last few years, Ikea has shrugged off its false perception of a purveyor of cheap furniture and started selling some truly stunning stuff. For 2017, the Swedish flatpack furniture maker mixes ...
IKEA's 2021 catalog will be delayed after the company fixed a potentially racist image. The furniture store distributed the catalog internally and found an image "that could be misinterpreted." ...
JERUSALEM (RNS) — Swedish furniture retailer Ikea has sparked an uproar in Israel with the publication of a catalog without women. In an effort to appeal to the country’s ultra-Orthodox Jews and their ...