Japan’s kawaii culture is more than cute—it’s a global movement reshaping fashion, branding, and emotional connection.

I clearly recall my first trip to Japan. I arrived at Narita Airport after a 15 hour flight, having slept very little because I was so excited to actually get there. It was still rolling through my ...

Launching ahead of Hello Kitty®’s birthday, this premium collector collab brings together two beloved childhood brands — blending Bratz’s bold ...