Audience measurement providers are continually facing challenges keeping up with consumers adoption of newer methods to access media. A recent example was earlier this month when Nielsen Audio ...
Several useful training videos on the proper test and measurement set up for audio quality in portable media devices have been produced by Cirrus Logic and cover the following topics: The basic ...
RESTON, Va., Jan. 08, 2026 (GLOBE NEWSWIRE) -- Comscore (NASDAQ: SCOR), a global leader in measuring and analyzing consumer behaviors, today announced that content-level audio contextual and ID-free ...
LONDON--(BUSINESS WIRE)--Veritonic, the industry’s comprehensive audio research and analytics platform, announced today that AudioPlus is utilizing its audio Attribution and Brand Lift solutions to ...
Audio research and analytics platform Veritonic has struck a business deal with AudioPlus. As such, the company formerly known as Mapp Media is now using Veritonic’s audio Attribution and Brand Lift ...
When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works. Prism Sound’s Test & Measurement division has re-launched itself specializing exclusively in ...
When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works. With the growing number of audio measurement apps for smart devices becoming available, and for ...
BEAVERTON, OR. Audio Precision has announced the APx500 Flex audio analyzer, enabling the use of APx audio measurement software with ASIO-capable third-party audio interfaces or sound cards. With the ...
How can a marketer best measure the brand lift for embedded audio advertisements in content distributed digitally? Veritonic, the company founded by Chief Executive Officer Scott Simonelli, believes ...
In the radio-frequency (RF) microwave test and measurement world, engineers often deal with the power measurement unit of dBm instead of wattage (W). However, when entering the audio measurement arena ...