DETROIT -- A beach-ready Ram 1500 pickup with a surfboard rack and an onboard shower leads a fleet of customized vehicles Chrysler Group will take to the 2013 Specialty Equipment Market Association ...

Chrysler has revealed four Mopar-modified vehicles that will be heading to this year’s SEMA Show in Las Vegas. 20 vehicles in total will be sprawled out at Chrysler’s 15,300 square-foot SEMA Show ...

Fiat and Chrysler’s in-house tuner Mopar will bring twenty customized vehicles at the upcoming SEMA Show in Las Vegas from Chrysler, Jeep, Dodge, Ram, SRT and Fiat brands. Here are some of the ...

The new Mopar Affiliated Accessories program will operate as a one-stop shop for more than 1,000 accessories, ranging from roof racks to coolers. As much as you can make a case for 4×4 ownership ...

If you live in Southern California and listen to the radio, you may have heard Ram's ads touting the Ram 1500 as the truck of California. The Ram 1500 Sun Chaser concept may actually give some ...

The 2024 SEMA show (for Specialty Equipment Marketing Association) is just around the corner. As is the tradition each year, wild modified concepts are heading its way. In case you've never attended ...