Crack open the door to self-described “kawaii tech creator” Celeste Fleurs’ room, and you’ll suddenly feel as if you’ve been living your life as a strawberry in some Fruity Pebbles cereal. Like ...

Japan’s kawaii culture is more than cute—it’s a global movement reshaping fashion, branding, and emotional connection.

A mesmerizing blend of pastel dreams unfolds as a cute pink and green castle cake melts into soft, sandy perfection. Each slice reveals a world of sweet textures and calming colors that feel straight ...

If Tokyo conjures images of hyper-colored, maximalist Hello Kitty and pastel neon cafes, there’s artist Sebastian Masuda to thank. Masuda is behind Kawaii Monster Cafe, a Tokyo tourist destination ...

Pastel nail polish is like a hug in a bottle. Even if you don't consider yourself a unicorn-loving, cute-nail-colour-wearing person - there's something about the allure of baby blue, mint green, dusty ...

Hui-Ying Kerr received funding from the UK Arts and Humanities Research Council (AHRC) from 2010 - 2013 as part of her PhD research on Japan in the 1980s. This is a true story. One Saturday night, I ...

The viral Google Nano Banana trend has taken over the internet, much like the craze of transforming photos into Studio Ghibli-style art on ChatGPT. Powered by Google’s Gemini 2.5 Flash, users can now ...