Ektaa R Kapoor slams Zee TV ahead of introducing new show titled Pavitra Rishta; addresses it as misuse of ‘established IP’.

Ekta Kapoor has reacted to Zee TV’s newly announced show titled Pavitra Rishta. The producers lashed out at makers for using the name of her iconic show.

Ekta Kapoor has sparked controversy by slamming an upcoming TV show titled Pavitra Rishta, accusing its makers of feeding on ...

ZEE TV has announced a new drama titled ‘Pavitra Rishta’, a decision that has prompted a pointed response from producer Ekta ...

A new show named 'Pavitra Rishta' is set to go air on Zee TV. But, it seems that the OG producer of Pavitra Rishta, Ekta ...

Prarthana Behere who plays the role of Vaishali in Zee TV's top-ranked daily Pavitra Rishta will not be seen in the show for too long. Prarthana has decided to call it quits and the actress is all set ...

Sushant Singh Rajput, who returned to his hit TV serial Pavitra Rishta to shoot its last episode recently, felt emotional as it was this show which not just gave a push to his career, but also helped ...

For most TV actors, landing a lead role in a popular and hit daily show and becoming a household celebrity is the goal. But for Asha Negi, who rose to fame as Purvi with Pavitra Rishta, success ...

Adding yet another feather to its cap, Zee TV's most popular primetime drama that has consistently ruled the TRP roost in India, 'Pavitra Rishta' recently won a noted international accolade. Pavitra ...

Pavitra Rishta is an Indian soap opera that airs on Zee TV. It premiered on 1 June 2009 and airs weeknights. It is produced by Ekta Kapoor of Balaji Telefilms. Pavitra Rishta portrays the life of two ...

Ankita Lokhande celebrated 16 years of Pavitra Rishta, sharing a nostalgic video reminiscing about her character, Archana. She recalled iconic dialogues, emotional songs, and her first scene with ...

Television industry mourns the death of Priya Marathe. She died at 38 after fighting cancer. Ankita Lokhande, her Pavitra Rishta co-star, shared her grief. She posted old photos and remembered their ...