Pirelli wants to be the go-to tire source for battery-electric cars, particularly the high-performance models. The company’s first-generation EV tire, branded since 2019 as P Zero Elect, can be found ...

NEW YORK—Pirelli's P Zero Elect tires will be original equipment on xDrive50 and sportier M60 versions of BMW A.G.' 100-percent electric iX SUV. The tires are available for the BMW iX xDrive50 version ...

The fourteenth-generation of America’s favorite pickup truck is here, and it comes with a new hybrid powertrain and a series of new and enhanced features. Among them are the new Pirelli Scorpion ATR ...

Pirelli has announced the launch of their new ‘Collezione’ tire range, specifically designed for classic and vintage models dating back to the 1950s. The new Pirelli Collezione range is a combination ...

Consistent with Pirelli’s 136-year history of leading tire technologies, the Italian company introduced Cycl-e tires — a new model line developed specifically for city dwellers who ride electric ...

Last year, Italian tire manufacturer Pirelli introduced a high-tech, cloud-connected tire named Connesso. It called the tire a new type of technology, one which establishes a dialog between the driver ...

Would you like your tires to talk to you? I'm not talking about road feedback, though that is certainly a wonderful thing. I'm thinking more along the lines of state of wear, current air pressure, and ...