It’s been a whirlwind week for Xbox, and Microsoft’s gaming brand is still in a transitionary phase. Even with a new captain in charge of righting the floundering ship that is Xbox, the near-future ...

New Microsoft Gaming CEO Asha Sharma is in a unique position where she really can succeed in the video game business, despite her inexperience in the field, without really trying.

Last week, Xbox players finally got their hands on the long-awaited ROG Xbox Ally X handheld gaming console, and it's been selling out fast. Best Buy is currently showing a 30-day wait for new orders, ...

Phil Spencer became Head of Xbox all the way back in 2014, just a year after the ill-fated launch of Xbox One. At the time, Phil's mandate was to put the focus back on core games - and to achieve that ...

The Xbox Series X and S are not just little boxes for playing games; They are thoughtfully engineered, comprehensive entertainment hubs. You should stop thinking your console is only built for good ...

Microsoft is taking the “This is an Xbox” advertisement to new extremes, announcing a collaboration with Crocs for some of the most grotesque shoes ever made. While the Xbox Crocs might not be hideous ...

It's tough to really wrap your head around 2025 for Xbox. There were some real hits from Xbox Game Studios, fantastic day-one, third-party launches on Game Pass… and then a whole lot of baffling moves ...

From AMD's claims of a 2027 Xbox, to the idea of a plurality of Xbox Gen-10 consoles — lets sift through some fresh details. When you purchase through links on our site, we may earn an affiliate ...