Markham Heid is a contributor at TIME. He is the author of The Habit Trap, due out in early 2027. Bethan Mooney for TIME Zumba was born in Colombia in the 1990s, quite by accident. A fitness ...

Zumba toning mixes dance with light weights to target different muscle groups. The use of weights helps in building muscle ...

Feeling It: Zumba instructors are both the primary customers and the core product of Zumba Fitness. Some 8,000 of them paid at least $399 each to attend an instructors’ convention in Orlando in August ...

At Zumba, there is a whole lot of shaking going on. Hands and hips jiggle, shoulders shimmy and feet fly back and forth. Faces are noticeable, too. They glow with a smile. “I never taught a class that ...

Your mother swears by yoga classes, but your best friend claims spinning is the best workout ever. Fitness fads come and go, and it's hard to sort through the latest craze to find an exercise that's ...

Exercisers don't have to swivel their hips and shake their buns to get a good workout, but it sure can be fun. That's why about 30 women gather faithfully once a week at the Washington Sports Club in ...

New River Community and Technical College is bringing an international dance craze to Beckley. Zumba, a Latin-inspired dance aerobics, has become a revolution over the past few years. It’s currently ...

From morning walkers to high-energy dance fitness to confidence-building karate, there's a new program for everyone.