The 30-second ad features several ethnically diverse and largely gender-fluid models dressed in matching androgynous outfits ...
X users compared the Jaguar brand to the Bud Light controversy after the company released a modernist ad to debut its new ...
Jaguar's recent rebranding efforts have ignited a whirlwind of reactions, with many fans and critics alike questioning the ...
British automaker Jaguar is changing its branding for “a new era” as it prepares to fulfill its plan to go all-electric for ...
Jaguar unveils a bold rebrand with a new logo, prancing "leaper" design, and slogans like "Delete Ordinary," embracing ...
The British car maker has taken new cars off sale to the general public for more than a year as it reinvents itself to launch ...
Jaguar's repositioning is part of the larger Jaguar Land Rover (JLR) Reimagine strategy. JLR is the parent company of the ...
It's certainly eye-catching: A group of multiracial, gender-bending models emerge from an elevator in cutting-edge makeup and ...